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OTT Monetisation Models: SVOD, AVOD and TVOD

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OTT monetisation models on three screens: a Neon District promo ad playing on a TV (AVOD), a rent-or-subscribe title page on a laptop (TVOD) and subscription plans on a phone (SVOD)

Control How Each Piece of Content Earns

Vodlix OTT monetisation models let you charge for specific content and set the terms yourself. You decide which titles are subscription only, which are available to rent or buy and which are ad supported, so you provide the best content while earning a return on what viewers want most. Control over provision and pricing sits in the CMS. For OTT operators, controlling how each piece of content earns is the basis of a sustainable business model.

Harbor Lights set to SVOD in the title's CMS Monetization settings, and its page on the website asking viewers to subscribe to watch

Monetisation That Is Easy to Set Up

Vodlix makes monetisation easy to set up. Your whole line up is processed through secure, integrated payment portals, reducing the chance of a payment mishap, and each monetisation method is configured without heavy development work. Subscriptions, rentals, purchases and advertising are switched on and priced from the admin area. Easy setup means the commercial model can go live alongside the content rather than months later.

Paid Subscriptions Configuration in the CMS: premium subscription type, ads to premium users, allowed TVOD gateways and hiding SVOD content

Monetisation Across Every Device

Vodlix monetisation works across every delivery medium: mobile phones, tablets, televisions, PCs and connected devices. A subscription sold on the web is honoured in the TV app; a rental bought on a phone plays on a laptop. Payment routes are handled per platform, including app store billing where required. Monetisation that reaches viewers on every device is what ensures no revenue is left on a screen you cannot bill.

Subscription plans on a laptop and a phone: the same monetisation on every device

Mix Monetisation Models Freely

Vodlix lets you mix monetisation models freely. Combine subscriptions (SVOD), advertising (AVOD), rentals and pay per view (TVOD) and FAST style free live channels within a single platform, so one service earns from several audiences at once. A viewer can hold a subscription, buy a premium title and watch an ad supported channel on the same account. Mixing models is how modern streaming services maximise revenue per viewer.

Three titles on one website: The Last Mapmaker asks viewers to subscribe, Neon District is rented for $4.99 and a free title plays with an ad break
  • SVOD icon

    SVOD

    Recurring subscription revenue.

  • AVOD icon

    AVOD

    Ad supported free tiers.

  • TVOD icon

    TVOD

    Rentals and pay per view.

SECURED PLATFORM MONETIZATION STRUCTURES

Adopt your preferred method of monetization through Vodlix’s provided services. Generalize or specify your audience and operate the models which fit perfectly for your platform.

ADVERTISEMENT SUPPORTED MONETIZATION MODEL (AVOD)

Generate revenue based on advertisements. Make your content exclusively free and charge through advertisements. Differ through the content provision and double your return. Use the different ad networks and earn the profit. As a platform owner, utilize several video ad formats and target your audience through segmentation.

AVOD: a promo ad for Orbit of Mercy playing in the web player with its countdown and Skip Ad button
  • Sponsored icon

    Use methods of Advertising through banners and pop-up ads

  • Play icon

    Play video ads at Markers

  • Revenue icon

    Easy distribution of revenue by placing quality ads

TRANSACTIONAL VIDEO ON DEMAND MODEL (TVOD)

Provide individual content with TVOD. Charge your users over per video streaming content rather than the entire package. Increase the chances of your platform’s profitability.

Neon District title page asking the viewer to rent it for $4.99 for 48 hours

Create a niche for your market. Completely segment your market based on their preference and optimize your platform’s content in accordance.

  • Ticket icon

    Increase profitability over single content

  • Store icon

    Allows you to directly market the content

  • Revenue icon

    Greater income is generated over every single buy

SUBSCRIPTION VIDEO ON DEMAND

Propose SVOD as your platform’s basic monetization method. Give your viewers a choice to choose from. Launch annual and monthly subscription methods. Charge by regulating three subscription packages, just like Netflix. Build a recurring revenue with Vodlix’s monetization methods as an OTT platform.

SVOD: the Streaming Plans page with Monthly, Family and Annual subscription plans

Develop a high retention rate of customer viewership with SVOD. Make your platform’s profitability and popularity the new word

  • Recurring icon

    Recurring Charging Models

  • Tier icon

    Diversified Revenues

  • Retention icon

    High Retention And Revenue

HYBRID MODEL

Combine two or more models and increase the chances of revenue. Develop a user-friendly approach and tap your potential viewership market accordingly. Adopt a long-lasting and lucrative method and create a trustworthy customer base. Learn how IPTV platforms are evolving into full revenue-generating streaming businesses.

Hybrid model: the Harbor Lights title page offering subscribe from $5.99 a month or rent for $3.99 for 48 hours
  • Revenue icon

    Lucrative revenue Generated

  • Mix icon

    Advertise and Adopt monthly Subscription

  • Shield icon

    A safe and Two Way Method

Frequently Asked Questions

Have questions about taking advantage of this limited-time offer? Check out the FAQ for answers.

Which monetisation models does Vodlix support?

Vodlix supports subscription (SVOD), advertising (AVOD), transactional rentals and pay per view (TVOD), plus FAST style free live channels, all configured from the same platform.

Can I combine monetisation models on Vodlix?

Yes. Vodlix lets you mix subscriptions, advertising and transactional sales on one platform, so a single service earns from subscribers, ad supported viewers and one off buyers at once.

Is monetisation setup complicated on Vodlix?

No. Vodlix monetisation methods are switched on and priced from the admin area, with secure integrated payment gateways, so the commercial model can go live alongside the content.

Does Vodlix monetisation work across all devices?

Yes. Vodlix monetisation spans mobile, tablets, televisions, PCs and connected devices, with app store billing handled where required, so a purchase on one device is honoured on all.

How do I decide which monetisation model to use?

Choose the mix that fits your content and audience: subscriptions for regular viewers, advertising for free tier reach and TVOD for premium titles and events. Vodlix lets you adjust the mix as your strategy evolves.

What is the Hybrid Model?

Hybrid Model is a combination of two or more monetization methods to increase the chances of revenue generation.